On August 6, 2014, Mandom Philippines Corporation officially launched its Japanese cosmetics brand PIXY, at Whitespace Manila. PIXY cosmetics made its way into the Philippines after showering beauty across Japan, Indonesia, and Malaysia to bring the best of truly Asian beauty! With the arrival of Pixy, flawless skin, girlish shades, and big beautiful eyes that you see on Japan’s most fashionable streets have never been closer at hand! No need to hit the drugstores of Tokyo to try your favorite Japanese looks - the best is coming to your doorstep!
PIXY is a Japanese-formulated and Indonesian-manufactured make-up line which flatters skin tones, while infusing the same light-reflecting, skin-perfecting properties, making Japanese cosmetics high in demand.
In each gleaming compact and sleek tube, Pixy offers the best of the ladylike “gal” trend with a twist: it’s now affordable, wearable, and incredibly easy to do. Pixy acts as your loyal beauty companion: each pretty pink product fits neatly in your handbag, promising to awaken your youthful glow and creative spirit no matter where you are!
“Mandom is excited to bring Pixy here to the Philippines because we believe our purpose is to contribute to the beautiful, healthy and pleasant living. Filipinas have an innate happiness and natural beauty. Pixy allows women to enhance this beauty by offering quality products to highlight their Truly Asian Beauty,” shares Hiroyuki Mitsuoka, President of Mandom Philippines.
Every woman should have a beauty philosophy that reflects their personality. With this in mind, for their Philippine launch, Pixy designed 2 exclusive looks directly inspired by the biggest catwalk in the world: the city of Tokyo.
Are you Tokyo Kawaii or Tokyo Glam? The only way to find out is to give each one a try! At affordable prices, you don’t have to limit your makeup fantasies any longer. So what are you waiting for? Get PIXYfied!
Pixy is available in Watsons and distributed by Mandom Philippines Corporation.
To know more about PIXY, visit their Facebook Page https://www.facebook.com/PIXY.TrulyAsianBeautyPH.
Photo shows: The Mandom Philippines Corporation’s President and CEO, Hiroyuki Mitsuoka (left to center); General Manager of Sales and Marketing, Hirotsugu Ohashi (center); Marketing Associate for All Ladies Brand, Olaiza Sunga (far left), and Product Planning Specialist Jacqueline David Calanoc (2nd to right) join makeup artist Xeng Zulueta after she gave tips and tricks with models Ana Leticia (2nd to left) and Luany Ayumi (right of center) at the PIXY Product Launch on August 6, 2014, at Whitespace Manila.
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